If you are a runner, regardless of your level, this is of interest to you. When you go running, you know that your running shoes are one of the most important things to keep in mind. And JOMA knows it well. That's why they have created a line of running shoes specifically designed to adapt to the female footprint, attending to the particular needs of female runners. Their goal is clear: to improve your performance, avoid injuries and offer you a more comfortable and natural running experience. Because every stride matters, and you deserve to feel confident and comfortable with every step.
The Spanish brand from Portillo de Toledo, always at the forefront of sports innovation, has gone one step further with a last designed exclusively for women. This is not just about making a smaller version of men'srunning shoes, as other brands do. JOMA has listened to women runners, and has put all its efforts into creating a running shoe that truly fits the biomechanical and anatomical characteristics of women. This not only improves comfort, but also performance, allowing for a more fluid and natural running experience.
With this line, JOMA reaffirms its commitment to you, the runner. They wanted to break away from the traditional approach, demonstrating that women's footwear design goes beyond colors and style. It's a matter of understanding the key differences in the way women and men run, and adapting the footwear to those particularities. Because every detail counts when it comes to taking care of your body and improving your performance.
JOMA has hit the nail on the head by designing running shoes that respond to the needs of female runners like you. How did they do it? The process began with biomechanical studies that proved what was already suspected: women run differently than men. And of course, that means that runningshoes must also be different. From there, JOMA s research and development team got to work, perfecting every detail thanks to feedback from its athletes. They tested each design, contributing their experience and fine-tuning every last millimeter.
In a few simple steps we help you to choose the ideal running shoe for you
Go to the Shoe FinderAnd these are the key differences that JOMA has taken into account:
Studies have confirmed that, in general, women's heels are narrower and the forefoot wider. This detail, which may seem minor, means that a shoe designed for men does not fit the shape of a woman's foot very well. That's why JOMA has created a specific last that hugs the heel and offers greater comfort in the forefoot, adapting to these unique proportions.
Another key factor is the well-known "Q angle", the inclination of the femur towards the knees, which is usually greater in women. This biomechanical difference means that female runners need greater arch and heel stability to avoid injury. JOMA has adjusted the design of its shoes to provide that extra support, reducing the risk of problems such as plantar fasciitis or ankle sprains.
Since women tend to have, on average, less body mass than men, cushioning must also be different. Joma 's new line includes lighter cushioning, designed to improve shock absorption without adding extra weight to your stride. This way, you get a lighter, more fluid stride, ideal for both training and racing.
JOMA 's approach not only seeks to improve your performance, but also to take care of your well-being in every kilometer. Comfort is not just a matter of luxury, but a necessity when it comes to long distance running or intense training. Every detail of this new line is designed with you in mind: from the structure of the foot to the level of cushioning.
Best of all, these advances are already available in some of the Toledo brand's most popular models, such as Storm Viper, Supercross, Líder and Podium. Engineered with the latest technology, these shoes offer a superior running experience that you'll notice from the first step.
Whether you're an experienced runner or just starting out in the world of running, JOMA has something to offer you. Because it's not just about running faster, it's about running more comfortably, naturally and safely. Every runner is unique, and your runningshoes should be too.
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