| Gender | Men , Women |
Adidas Deerupt is the name given to this Adidas model launched in March 2018. This disruptive silhouette completely breaks the molds to which it was accustoming us in its current designs. The main protagonist becomes this elastic net that wraps the entire sneaker built in flexible quality mesh. A new minimalist concept, which evokes the past of Adidas when many of its designs used this geometric shape in the midsole of the shoe, as is the case of the Adidas New York or Adidas Marathon Tr, and now they have gone much further. Launching a simple and risky sneaker covered completely that has several strategic points padded so you can have more support and comfort on your feet.
For quite some time now, many brands have been reducing the details of their Sneakers, and consequently, the manufacturing costs. Thus adapting to what today's young people are looking for, simplicity and elegance, with minimal details. To such an extent that brands such as Adidas have left aside in many of the latest designs, their classic three stripes on the side. There is no doubt that minimalism is triumphing today. That's why Adidas has drawn on urban planning, minimalist architecture and natural phenomena for this mesh structure, rescued from its archives, to come up with this bold grid visual motif that can fit in perfectly with today's most extravagant looks.
On the inside they feature a highly flexible construction composed of several strategically placed cushions throughout the shoe to increase the degree of fit and foot comfort. Wrapped by a flexible and ultralight upper that in turn is covered by an elastic mesh that is the main protagonist in the Adidas Deerupt.
A brand like Adidas must be constantly innovating. This groundbreaking idea, we believe, can be a perfect fit for young people. A style that departs from the common, with that distinction when using this net that they already used in models of previous decades and that has a great visual identity, and thatthe German brand has been the first to dare to wear in their footwear. Launching some simple colors in black and white, and a much more striking combination in two colors, red upper and blue lower part. Combination, which we believe is the most successful and impressive and have called Adidas Deerupt "Solar Bird".
Images of the Adidas Deerupt on feet by @irwanderlust